The football championship 2014 in Brazil has already started, hundred goals have already been scored, yet one question seems to stay unanswered. What do the players jerseys consist of? The FIFA Football World Cup is the ideal platform to showcase new technology around the continually evolving field of sportswear. With 32 teams across the globe kit suppliers, like Puma have been working in overdrive to ensure that the players have kits that are optimised to improve their performance on the field.
While most people focus on the patriotic colors, there is also a lot of technology that goes into those kits that are worn by the players. Take the case of Puma, which supplies kits to the teams such as Italy, Ghana, Cameroon, Algeria and Uruguay. The kits supplied to the teams include the latest innovation from Puma - PWR ACTV (Power Active Technology) which combines athletic taping and compression fit fabric, within the apparel. This shirt by PUMA is the first shirt ever that includes athletic taping in the shirt.
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Now what does athletic taping mean?
It is the process of applying tape directly to the skin in order to maintain a stable position of bones and muscles during athletic activity. The goal of this athletic taping is to restrict the motion of injured joint, compress soft tissues to reduce swelling, serve as a splint, protect the injured joint form re-injury. Normally these tapes are taped directly to the skin, this time they are in the material itself. The ACTV tape is placed strategically in the garment, looking like a very thin rubberised coating. It provides micro-massage to the player to specific muscle areas, which helps promote energy supply to the muscles.
What are compression fit fabrics?
Compression sportswear is used by athletes during exercise or a soccer game to prevent chafing and rashes, as well as to ease muscle stiffness and quicken recovery time. This clothes may be shirts, shorts, tights or underwear. They are form-fitting garments often made from a spandex-type material. Spandex or elastane is a synthetic fiber known for its exceptional elasticity.
The main benefits of compression sportswear is that it keeps muscles warm to prevent muscle strain and fatigue and wick sweat away from the body to prevent chafing and rashes.
Compression fit fabrics are like rubber bands tightly along the players’ bodies, holding the muscles tightly together to prevent vibration while running. The jersey moves with you and acts like a second skin.
Its the closest thing you can get to not wearing a shirt, while actually wearing one.